70th Golden Globes telecast ratings at record high

by HFPA January 16, 2013

The telecast of the 70th Golden Globe Awards was seen by 19.7 million people in the United States alone, making it the season’s number 1 awards program to date in 18-49 and total viewers ahead of such prior telecasts as ABC's CMA Awards, Emmy Awards and American Music Awards and CBS's People's Choice Awards.

The viewership jumped 28 28 percent in 18-49 rating (to a 6.4 from a 5.0) and 17 percent or 2.8 million persons in total viewers(19.677 million vs. 16.851 million), according to time zone-adjusted fast national ratings from Nielsen Media Research. This is the top-rated Golden Globes telecast in six years in both 18-49 and total viewers (since Monday, January 15, 2007, 6.5/15 in 18-49, 20.0 million viewers overall).  It's also the second-highest-rated Golden Globes in nine years, trailing only the 2007 coverage between now and the Sunday, Jan. 25, 2004 telecast (9.9/23 in 18-49, 26.8 million viewers overall).

The 70th Annual Golden Globe Awards attracted NBC's highest adult 18-49 and total-viewer results in the Sunday 8-11 p.m. ET time period, excluding sports, in nine years . Compared to NBC's non-sports average in this time period last season, the Golden Globe Awards telecast is up 220 percent in 18-49 rating (6.4 vs. 2.0, "live plus same day") and 172 percent in total viewers (19.677 million vs. 7.232 million).

The 70th Annual Golden Globe Awards currently ranks #1 in the time period for Sunday. January 13 2013, among ABC, CBS, NBC and Fox in adults 18-34, 18-49, 25-54 and total viewers versus such time-period competition as Fox's The Simpsons and Family Guy, ABC's Once Upon a Time  and Revenge and CBS's 60 Minutes, The Good Wife and The Mentalist.

For a fourth consecutive year, the Golden Globes were televised live to all time zones in the US, and some western markets also carried an encore telecast immediately following the live coverage.