The viewership jumped 28 28 percent in 18-49 rating (to a 6.4 from a 5.0) and 17 percent or 2.8 million persons in total viewers(19.677 million vs. 16.851 million), according to time zone-adjusted fast national ratings from Nielsen Media Research. This is the top-rated Golden Globes telecast in six years in both 18-49 and total viewers (since Monday, January 15, 2007, 6.5/15 in 18-49, 20.0 million viewers overall). It's also the second-highest-rated Golden Globes in nine years, trailing only the 2007 coverage between now and the Sunday, Jan. 25, 2004 telecast (9.9/23 in 18-49, 26.8 million viewers overall).
The 70th Annual Golden Globe Awards attracted NBC's highest adult 18-49 and total-viewer results in the Sunday 8-11 p.m. ET time period, excluding sports, in nine years . Compared to NBC's non-sports average in this time period last season, the Golden Globe Awards telecast is up 220 percent in 18-49 rating (6.4 vs. 2.0, "live plus same day") and 172 percent in total viewers (19.677 million vs. 7.232 million).
The 70th Annual Golden Globe Awards currently ranks #1 in the time period for Sunday. January 13 2013, among ABC, CBS, NBC and Fox in adults 18-34, 18-49, 25-54 and total viewers versus such time-period competition as Fox's The Simpsons and Family Guy, ABC's Once Upon a Time and Revenge and CBS's 60 Minutes, The Good Wife and The Mentalist.
For a fourth consecutive year, the Golden Globes were televised live to all time zones in the US, and some western markets also carried an encore telecast immediately following the live coverage.